Innovid, a cross-channel advanced video platform, raised $10m in funding.
Backers included Cisco Investments and existing investors Genesis Partners, Sequoia Capital, and T-Venture.
The company, which has now raised $37.6m, intends to use the funds to further its innovation and product offering for brands and media agencies, while continuing to grow its interactive and personalized video capabilities across multiple devices.
Led by Zvika Netter, CEO and Co-founder, Innovid provides advanced video advertising solutions for agencies, brands and marketers to deliver interactive and personalized video experiences across multiple devices. Additionally, the company offers an end-to-end video ad platform for agencies and brands to create, deliver and measure video campaigns.