Quantia, a Waltham, Mass.-based provider of a physician relationship management platform, raised $10m in Series B financing.
The round was led by Safeguard Scientifics (NYSE:SFE), which invested $7.5m, with participation from existing investor Fuse Capital. In conjunction with the funding, Gary J. Kurtzman, MD, Managing Director, Healthcare at Safeguard, and Jim P. O’Connell, Principal, Healthcare at Safeguard, will be joining Quantia’s board of directors.
Founded in 2006 and led by Mike Coyne, CEO, Quantia provides QuantiaMD, a mobile and web-based physician relationship management (PRM) platform which aims to enable health systems, payers, pharmaceutical companies, and medical device companies to reach, engage and interact with physicians.
It leverages a mix of social media, game mechanics and engagement science to help clients convey relevant information and shared objectives with physicians and clinicians to create revenue opportunities, reduce costs, save time, and improve quality of care.