Glassbox, a Tel Aviv, Israel-based provider of digital experience analytics for web and mobile applications, completed its initial public offering on the Tel Aviv Stock Exchange (TASE: GLBX), raising $100M.
The company, which has a post listing valuation close to half a billion U.S. dollars, intends to use the new funds to expand its global presence and reach, both organically and through acquisition, beyond its current customer base, while continuing to add new talent and invest in continued technology innovation for its SaaS (software-as-a-service) platform.
Glassbox is already supporting over one trillion web and mobile customer journeys annually for brands across numerous industries, including four out of ten of the world’s largest banks (by market cap), the world’s largest hotel chain, and some of the world’s largest retail, travel, and healthcare providers.
Founded in 2010 by Yoav Schreiber, Yaron Gueta and Hanan Blumstein, and led by Yaron Morgenstern, CEO, Glassbox empowers organizations to create digital journeys for their customers. Its digital experience analytics platform works real time across mobile apps and the web to accelerate loyalty and growth. Through AI-driven visualization and analytics tools, the company enables teams to prioritize customer experience and digital product enhancements from a single collaborative system. Teams from across the organization, from IT and product management to marketing and compliance, can understand user struggles, visualize the customer journey, and optimize every step.
Previous investors include Ibex Investors, Brighton Park Capital and Updata Partners.