Unmade, a London, UK-based fashion software company, raised £4.75M in funding.
The round was led by Octopus Ventures, with participation from MMC Ventures, Felix Capital and existing investors.
The company intends to use the funds for global expansion, growing its team both in Europe and the US, and development of its technology, as well as improvements in serving existing customers.
Founded in 2014 by Hal Watts, Kirsty Emery-Laws and Ben Alun-Jones, Unmade is a global fashion software company which provides a digital solution for on-demand production at scale, delivering customisation, team-wear and micro-fulfilment. The company is working with fashion, lifestyle and sportswear brands to foster a customer experience through customisation and direct interaction with the product that is complementary to the existing production process.
Earlier partners include Opening Ceremony, Farfetch, Christopher Raeburn and Selfridges.
To date, Unmade has raised £10M with earlier round investors including Connect Ventures and Felix Capital as well as leaders from the fashion and retail industries, such as Sian Westerman, President of Business and Investment Pillars of the British Fashion Council; José Neves, Founder and CEO of Farfetch; and Christopher Suarez, Co-founder and previous CEO of Nicholas Kirkwood amongst others.