Genba Digital, a Leamington Spa, Warwickshire, UK-based digital logistics platform for gaming, raised £400k in funding.
Mercia Fund Management made the investment.
The company intends to use the funds to scale up operations, hire nine new employees within operational and financial functions, and continue to develop the platform and its services.
Co-founded by CEO Claire Ralley and and Murray Rigluth, Genba provides a cloud-based digital logistics platform that connects publishers and resellers of video game content to enable the secure delivery of digital content and codes in the video games market.
Since Mercia’s last investment in August 2016, the company has continued to grow partnerships with publishers and digital e-tailers on a global basis and added new development features to the platform, including further automation, key stock management, real-time reporting and analytics.