Woo, a San Francisco, CA and Tel Aviv, Israel-based newly launched platform that allows tech talent to measure their market value, raised $2.35m in seed funding.
Backers included Hank Vigil & Fritz Lanman from Acequia Capital, Lord David Alliance, an active investor in tech companies, and Moshe Lichtman of Israel Growth Partners.
The company intends to use the funds to scale its platform and expand its presence both in the San Francisco Bay Area as well as in additional regional markets.
Led by Liran Kotzer, co-founder and CEO, Woo levarages a “talent-first” approach that allows tech candidates including software engineers, developers, product managers, QAs, DevOps and designers, to understand their worth and demand. The solution then introduces them only to companies who are willing to meet their key terms and expectations up front.
The company, whose platform is now available on an invite-only basis to tech professionals in the San Francisco Bay Area or planning to relocate to the region, plans to expand into other industry functions and geographic locations in the near future.