Serenity Kids, an Austin, TX-based shelf-stable pouched baby food brand, closed a $52M in minority investment from Stride Consumer Partners.
The company intends to use the funds to further accelerate its category leadership, retail distribution, and innovation.
Led by Serenity and Joe Carr, Serenity Kids offers baby food pouch varieties in five lines: new World Explorers, Dairy-Free Smoothies, Ethically Sourced Meats, Organic Savory Veggies, and Purees with Bone Broth, as well as zero-sugar Grain Free Puffs, and an A2 Whole Milk Toddler Formula. The company is committed to only using premium-quality ingredients without any antibiotics, added hormones, pesticides, fillers, or major allergens. The products are third party tested for over 200 heavy metals and contaminants and are made with ethically sourced, regeneratively farmed meats and Certified USDA Organic vegetables, herbs, and spices.
The products have national distribution in over 18,000 stores, including Whole Foods Market, Sprouts, Walmart, Target, Kroger, Publix, Amazon, Thrive Market, and more.
FinSMEs
11/03/2024