Perelel Raises $6M in Series A Funding

Perelel

Perelel, a Los Angeles, CA-based female OB/GYN-founded vitamin company, raised $6M in Series A funding.

The round, which brought the total amount to $12.1M, was led by Unilever Ventures, Willow Growth, and Selva Ventures.

The company, which has now raised a total of $12.1m, intends to use the funds to grow its team to develop new products.

Led by co-CEOs Alex Taylor and Victoria Thain Gioia, Perelel is a female OB/GYN-founded vitamin company offering clean, targeted nutrition for distinct stages of women’s hormonal journeys. It includes a line of 19 individual skus not including bundles with a focus on targeted nutrition for women at various hormonal life stages including prenatal, postpartum care, and general women’s wellness. Each formula is developed in collaboration with a panel of certified OB/GYNs and multidisciplinary women’s health experts, and consciously made to support women through key stages of their hormonal journey.

Perelel is now in over 250 Doctor’s offices, Erewhon, Revolve.com, and FreePeople.com.

FinSMEs

01/02/2024