Fave, a Zurich, Switzerland-based platform for superfans, raised an additional $2m in an ongoing funding round.
The round, which is expected to surpass a total of $6m, included investment from Warner Music, Sony Music, and Female Founders Fund. New investors included Lyor Cohen, Shiva Rajaraman (CBO of OpenSea, former VP of Commerce at Meta and VP at Spotify), Alexandra Moore (CBO at EMPIRE, former GM at Amazon), Gen-Z expert and gaming investor Faye Maidment as part of the Atomico Angel Program, and Switzerland-based investors Alberto Cozzi and Mario Andrea Cozzi. Several funds also joined this round, including Xoogler.co (a selective fund investing in former Google employee startups), Goodwater, and Gaingels.
The company intends to use the funds expand its development efforts.
Led by founder and CEO Jacquelle Amankonah Horton, Fave is a fan-facing platform that captures and rewards fan activity. It offers tools allow creator teams to understand & directly contact key fans based on detailed attributes of their fanship to strengthen their strategies.
Fave also includes a reputation-based marketplace where fans can buy and sell everything from tickets to handcrafted merch from trusted verified fans.
FinSMEs
12/10/2023