Aampe, a Raleigh, NC- and Singapore-based provider of an AI-native user engagement platform, raised $7.5M in Pre-Series A funding.
The round was led by Matrix Partners India and Peak XV Partners (formerly Sequoia Capital India & SEA).
The company intends to use the funds to support product development and accelerate its global expansion.
Led by CEO Paul Meinshausen, Aampe provides an AI-native user engagement platform for consumer mobile apps. It turns an app’s marketing messaging into a personalized experience through agentic AI that tracks and adapts to each user’s individual responses, clicks, and subsequent actions in response to each message they receive. Marketers can then collect the insights gained about users within a dashboard to understand individual user preferences, behaviors, and motivations. Aampe automates content creation, experimental design, and conversion tracking, among other uses.
The company currently serves over 50 million users each month, delivering results for a diverse range of customers, such as HAAT, IntelyCare, PayU, Swiggy, and ZALORA, among others, and is growing its customer base across Asia, Europe, and North America.
FinSMEs
05/10/2023