Gr4vy, a San Mateo, CA-based cloud-native payments infrastructure company, received a multi-million dollar investment from W23, the venture capital arm of Woolworths Group.
Gr4vy which previously raised $27.2M in total funding, will use the recent raise to further growth within Australia and the APAC region.
Led by John Lunn, founder and CEO, Gr4vy is a cloud-based, IaaS payments platform that simplifies building and managing payment ecosystems for merchants. Its no-code rules engine allows businesses to access 100+ payment methods and anti-fraud providers worldwide through one integration, enabling them to scale their payments ecosystem and expand into new markets quickly. Merchants can personalize checkout experiences for customers, create dynamic and smart rules for routing and retries, tokenize transactions, migrate data between providers and much more.
Gr4vy is PCI DSS Level 1 compliant, PSP-agnostic and offers dedicated cloud instances for resilience, redundancy and performance, eliminating the risk of a single point of failure.
Woolworths Group announced a multi-year partnership with Gr4vy in October 2022, with Gr4vy’s payment orchestration platform (POP) technology powering Woolworths Group’s Wpay payment platform to accelerate the company’s product development and innovation agenda. This partnership helps Wpay deploy and manage payment complexities and offer advanced payment optionality to Woolworths brands and other Wpay merchants in Australia.
FinSMEs
10/07/2023