Unaric, a London, UK-based builder of a Salesforce product suite by buying, scaling and consolidating Salesforce focused Independent Software Vendors, raised $35M in Seed funding.
The round was led by LocalGlobe, Concentric, FJ labs and Atempo Growth with participation from Daniel Waterhouse, General Partner at Balderton Capital; Sujay Tyle, co-founder of unicorns Frontier Car Group & Merama; Philipp Triebel, co-founder Sellerx; Patrick Aisher, founder of Mountain Labs and German football player Mario Gotze.
The company intends to use the funds to expand operations and development efforts.
Launched by Salesforce ecosystem serial entrepreneurs James Gasteen and Neil Crawford, alongside ex-Frontier Car Group unicorn founder Peter Lindholm and former M&A banker Moritz Birke, Unaric is building a suite of apps on the Salesforce platform, through an acquisition approach. By combining single point solutions together, Unaric is creating industry or function-specific product suites that provide enterprises the technology they need to enhance their Salesforce experience.
The company is aiming to acquire 30-40 companies in the next three years. The first deals is announced today with London-based Salesforce module Bolt, a company with over 1000 customers, joining the Unaric portfolio.
FinSMEs
28/06/2023