XFactor.io, a San Francisco, CA-based AI-powered go-to-market platform, acquired DecisionLink, a leader in secure, SaaS-based customer value management solutions.
The amount of the deal was not disclosed.
With the acquisition, XFactor.io is bolstering the development of its go-to-market platform to enhance key sales planning and operations tools including time-to-revenue, territory and capacity planning, and demand generation. The acquisition also supports the expansion of its customer base, positioning the company for rapid growth. Joe Sexton, a board member at DecisionLink, will join XFactor’s board.
DecisionLink provides ValueCloud, a secure, SaaS-based, customer value management platform that simplifies and automates business value conversations at any point in the customer journey. Its self-service, AI-enabled computational engine transforms customer value into strategic, actionable assets, empowering sellers, marketers, and customer success professionals to elevate tactical conversations into outcome-based discussions of business value in a few clicks.
DecisionLink is leveraged by top enterprises such as Caterpillar, Docusign, CrowdStrike, and CallMiner to automate business value assessments—a component of the go-to-market process.
Led by Mike Carpenter, CEO, XFactor.io provides a real-time, data-driven go-to-market platform that intelligently guides organizations with the strategies that put their teams in the best position to win every day. With AI-powered modeling and an on-demand X-Force Council of industry experts, XFactor.io drives more intelligent go-to-market decisions that mitigate risks and increase bottom-line value.
This acquisition follows XFactor.io’s $10M investment led by Lightspeed Venture Partners.
FinSMEs
20/04/2023