SteadyPay Raised $3M in Seed Funding

The founders of SteadyPay, John Downey from Great Britain and Ivan Istomin, from Ukraine
The founders of the SteadyPay startup, John Downey from Great Britain and Ivan Istomin, from Ukraine.

SteadyPay, a London, UK-based progressive lending platform provider, raised $3M in Seed funding.

The round was led by N1 with participation from Ascension, The Future Fund.

The company intends to use the funds to accelerate growth and expand operations.

Co-founded by John Downey and Ivan Istomin, SteadyPay is a progressive lending platform for people with unstable incomes. The AI-based solution analyzes open user data to predict their creditworthiness. According to these forecasts, the company tops up the bank account of a platform user if their earnings fall below the average monthly income. The algorithm calculates how much money can be loaned to a particular client. The average monthly replenishment per person is about £250, and the maximum balance a user can have on SteadyPay at any given time does not exceed £1000. The platform operates on a subscription model.

Users are charged a monthly fee of £7 per week for the service. They can recharge without interest and only have to repay SteadyPay when they exceed their average income in a given month.
The platform currently has 12,000 active users, most of whom are between the ages of 22 and 40.

FinSMEs

06/03/2023