Fly By Jing Raises $12M in Series B Funding

Fly By Jing

Fly By Jing, a Los Angeles, CA-based Chinese food brand, raised $12M in Series B funding.

The round was led by Prelude Growth Partners and Pendulum.

The company intends to use the funds to accelerate its growth, by propelling it into Kroger, Albertsons and other national grocery retailers.

Founded by Jing Gao, Fly By Jing is a Chinese food company that brings crafted pantry staples to the modern kitchen. Its product, Sichuan Chili Crisp, became a top-selling hot sauce on Amazon within six months on the platform. The company’s products can be found at 4,000+ stores in Whole Foods Market, Wegmans, Target, and Costco.

The team also include CFO/COO Matt Dunaj (formerly of Follow Your Heart) and Chief Commercial Officer Jason Parasco (formerly of Sovos/Raos).

FinSMEs

08/03/2023