Sizzle.gg, a San Francisco, CA-based provider of an AI-driven patented platform that creates highlights for esports leagues and teams, and video game streamers, raised $5M in Seed funding.
The round was led by White Star Capital with participation from Progression Fund, Eterna Capital, Play Ventures, Mindset Ventures, and Xoogler Ventures.
The company intends to use the funds to officially launch global open access.
Led by Vijay Koduri, co-founder and CEO, Sizzle works with esports leagues and streamers to deliver automatic, personalized highlights, directly from Twitch and YouTube streams. With deep AI to analyze video, audio and chat, Sizzle.gg’s patented technology determines the best highlights in gameplay – including action sequences (battles, kills, goals), funny moments, players involved, weapons used, endings and more – and automatically pulls them. These individual moments, which are usually 15 to 30 seconds each, can be used across a wide array of social platforms, such as TikTok, Twitter and Discord, and can even be personalized for each fan based on their favorite games, players, and types of play without creating multiple new video files. In addition, using those highlights, Sizzle.gg can create 3 to 5 minute compilation sizzles, ideal for YouTube.
The startup works with esports leagues, teams and streamers to create automatic, personalized highlights and trailers from their gameplay.
PUBG Esports Americas is a prime example of a company utilizing the platform, leveraging the highlights portal after each stream to find the most compelling moments of the day and posting them on social media.