Botify, a Paris, France and NYC-based enterprise software company for performance-driven organic search, closed a $55m USD Series C funding round.
The round was led by InfraVia Growth, with participation from Bpifrance through its Large Venture fund, as well as existing investors Eurazeo and Ventech. In conjunction with the funding, Nicolas Herschtel from InfraVia and Antoine Izsak from Bpifrance Large Venture will join Botify’s Board of Directors. Nicolas Herschtel, Partner at InfraVia, will join Botify’s Board of Directors along with Antoine Izsak, Investment Director at Bpifrance Large Venture.
The company intends to use the funds to scale its solution, notably in organic search automation, grow its global presence, specifically in APAC, and support its partner ecosystem development.
Led by Adrien Menard, Co-Founder and CEO, Thomas Grange, and Stan Chauvin, Botify is an enterprise software company that allows brands to turn organic search into an efficient, measurable, and sustainable channel for both traffic and revenue growth. Powered by a unified data model, prescriptive insights, and automated processes, Botify delivers an end-to-end SEO management solution to 500+ global companies across industries including e-commerce, travel, media & publishing, classifieds, and more, including Expedia, Macy’s Farfetch, Marriott, L’Oréal, Crate & Barrel, Conde Nast, Groupon, Github, Carvana, FNAC Darty, and The New York Times. Botify also partners with leading technology and services companies such as Salesforce Commerce Cloud, WordPress VIP, Google Cloud, Jellyfish, Chameleon Collective, Foresight Digital, Contentsquare, and iPullRank.
The company also has offices in Seattle, London, and Singapore.
FinSMEs
03/09/2021