4.5.6 Skin, a London, UK-based beautytech startup, raised €700K in seed funding.
Backers included the Be Angels and repeat French entrepreneurs including Fotolia and eFounders Thibaud Elziere, Julien Romanetto and Frédéric Montagnon and Benoit Koerperich.
The company intends to use the funds to further invest in R&D including testing, and production, and recruit industrial production specialists as well as sales and customer care specialists.
Led by CEO Noelly Michoux, 4.5.6 Skin is a beautytech startup catering to skin phototypes IV, V and VI otherwise known as melanin-rich skin.
The company, which was selected to be part of the Cosmet’up program at the LVMH Research Center, offers clean and biodynamic formulas and will debut its launch by introducing a 6 step customised skincare routine designed to be tailored to the skincare needs of all origins with melanin-rich skin. 4.5.6 Skin is set to develop, test, manufacture and sell custom-made skincare products formulated with a bespoke regime that addresses the specific needs of skin with higher levels of pigmentation. This includes factors such as dryness, excess sebum production, acne, hyperpigmentation, and dullness; as well as strengthening the skin barrier thus making it more resilient.
The company has a diverse team of business experts, Derm-pharmacists and Dermatologists including:
- R&D Director Imen Jerbi Azaiez, a Dr in Pharmacy, Skin researcher and biomimetic formulations expert;
- Carlos A. Charles, MD, a Board Certified Dermatologist and melanin expert; and
- Chief Operating Officer Nicolas Vincent, who holds an MBA from the London Business School and has held Commercial and Business development roles at Google and Paypal.