Tally Street, a Boston, MA-based provider of a customer insights platform, raised $750k in seed funding.
The round was led by Launchpad Venture Group.
The company intends to use the funds to expand its customer analytics and revenue operations offerings.
Co-founded by CEO Brian Suthoff, Jim Hall and Steve Frank, Tally Street provides a solution built for B2B companies to retain customers, grow repeat business, and minimize customer credit risk. Its virtual analyst finds the customer stories hiding in accounting data without requiring SMBs to have their own data scientists. Using AI, statistics and smart software, Tally Street automatically analyzes customer retention, flags changes in purchasing and payment behaviors, and more.
The company had a previous investment from The Association of International Certified Professional Accountants and CPA.com, who invested in the company as part of their startup accelerator earlier this year.