Hivestack, a Montral, Canada-based global ad tech leader in programmatic digital out-of-home (DOOH) advertising, raised CDN$10m in equity funding.
Investissement Québec (IQ) made the investment.
The company intends to use the funds to expand its workforce both in its Montreal headquarters as well as globally, actively recruiting in all business areas, with a focus on R&D (research and development).
Led by François de Gaspé Beaubien, Executive Chairman of the Board and Co-founder, and Andreas Soupliotis, Founder and CEO, Hivestack is a global, full stack, marketing technology company that powers the buy and sell-side of programmatic digital out-of-home (DOOH) advertising. On the buy side, marketers use its Demand-Side Platform to create measurable campaigns that activate DOOH screens in real time based on consumer behaviour and audience movement patterns. On the sell-side, media owners use Hivestack’s Supply-Side Platform & Ad Exchange to attract programmatic revenue. DOOH media owners can also use its Ad Server to power audience-based, directly sold campaigns.
The company is headquartered in Montreal, Canada, and has global operations in Toronto, Tokyo, London, New York and Sydney.