Searchmetrics, a Berlin, Germany-based provider of SEO software and analytics tools, secured nearly $8m in debt financing.
Kreos Capital provided the financial resources.
The company will use the proceeds to implement a plan for innovations in the field via new data-driven products features and services.
Founded in late 2007 and led by Chief Executive Officer Volker Smid, Searchmetrics provides a search optimization and content performance software suite which contains a large global and historical database, spanning search, content, PPC, social and mobile. The software – now in its sixth generation – includes rankings of more than 120 million domains and one billion URLs and monitors more than 600 million keywords.
In March, the company introduced Mobile App Rankings, giving businesses a new tool to track a particular application’s performance against competitors.
Headquartered in Berlin, with offices in London, New York and San Mateo, Searchmetrics has raised more than $31m in equity funding over five rounds since it Major investors include Holtzbrinck Digital and Iris Capital.