Ubimo, an Israeli-based mobile marketing platform, secured $7.5m in Series B funding.
The round was led by Pitango Venture Capital with participation from OurCrowd and YJ Capital.
The company, which has now raised a total of $9.7m, is using the funds to continue to expand operations.
Founded in 2013 by Ran BenYair, CEO, Ubimo provides a self-service platform for mobile marketing offering real world context targeting. The company’s technology goes beyond location data, layering multiple real world signals such as local POI (point of interest) and business data, live weather and local events to build an understanding of the user’s decision moments in real time.
FinSMEs
28/05/2015