Gluru, a London, UK-based developer of a smart way to find and organize files, closed $1.5m seed funding round.
The round was led by Playfair Capital and GECAD Group with participation from angels including former Shazam CTO Chee Wong, who is joining the Board of Directors along with lead investors.
The funding intends to use the funds to expand the team, accelerate product development and cross-platform offerings, and bolster its infrastructure, including sales, marketing, and communications.
Led by Tim Porter, founder and CEO, Gluru applies a combination of advanced machine-learning and natural language processing to multiple file-based data sources, leveraging algorithms to learn how a person lives and works. Gluru then organizes the files and predicts when the user will need specific content, based on the context of his or her work or personal life. The first app targeted to launch from the Gluru suite, Gluru Assistant, will intelligently surface relevant information to users’ devices, triggered instantly and automatically by calls or emails they’re receiving, appointments they’ve scheduled, and more.
It is to be released in Q1 2015.