Spirable, a London, UK-based personalised video marketing automation company, closed a £6M Series A funding round.
The round was led by Smedvig Capital, with participation from existing backers Frontline Ventures, Downing Ventures, and 24 Haymarket.
The company intends to use the funds to accelerate geographical expansion and product development.
Led by Co-Founders, Ger and Dave O’Meara, Spirable is a video automation platform that allows brands and agencies to create, scale and optimize relevant and personalised video content across social, CRM, messenger and display channels. Its self-serve technology connects hundreds of unique data integrations with on-brand templates to create thousands of tailored videos that drive action from awareness to conversion and loyalty.
Since launch, the company has created and distributed over 100m personalised videos, in over 50 countries, for some of the world’s largest brands including Johnson & Johnson, Domino’s and Vodafone.
Spirable works with leading brands across 50 countries and is a Facebook Marketing Partner.