Upper Hand Secures $1.5M in Funding

Upper Hand, Inc., an Indianapolis, Indiana-based provider of sports management software and business services, secured $1.5m in Series A funding.

Park Ten Capital made the investment.

The company intends to use the funds to further invest in technology to adhere to its customer base at both the franchise and enterprise level while expanding hiring efforts in customer support and product development. The funding will also be utilized for the continued development of technical and strategic partnerships.

Founded in 2011 by Kevin MacCauley, Upper Hand provides sports businesses of all sizes with a cloud-based mobile platform that features online tools – such as online scheduling and registration, point-of-sale, automated marketing as well as an business intelligence reporting solution.
In March of this year, the company acquired Double Blue Sports’ video analysis products, CoachCast and SRS, which are video analysis platforms for mobile devices.
Upper Hand is compatible with both iOS and Android smartphones and tablets and also accessible from a desktop browser.



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