Intechnica, a Manchester, UK-based digital company which helps businesses manage website traffic demands, raised £900k in funding.
Backers included Mercia Technologies PLC, the Greater Manchester Investment Fund and business angels Charlie Sharland, Tony Bolland, and Mike Gibbons.
The company will use the funds to continue to expand operations and customer reach.
Founded in 2006 by Jeremy Gidlow and Andy Still, Intechnica provides TrafficDefender, a traffic and digital experience management platform which allows businesses to optimize both human and non-human website traffic, protect against automated threats and manage the effects of spikes caused by promotions and sales. In addition to focusing on the future development of TrafficDefender, the company has continued to build a services business that works with clients to improve application performance and deliver technical advisory and transformation services.
The company, which employs 65 people, works with such clients as Pets at Home, William Hill, and Avis.