LevelEleven, a Detroit, MI-based provider of sales-motivation software and apps, closed a $2m funding round.
The round was led by NCT Ventures with participation from unnamed angel investors.
The company will use the funds to build up its sales and engineering teams.
Led by Bob Marsh, Founder & CEO, Kevin O’Hara, CTO, LevelEleven provides a cloud-based sales performance platform for sales teams to sell more by keeping salespeople focused on the behaviors that matter.
It allows sales managers to identify key sales behaviors and set daily, weekly & monthly goals to motivate reps. When performance falls out of line, the solution creates real-time leaderboards to spike behavior & rally any team.
It is used by companies like Forrester Research, Symantec, ReadyTalk, Akamai & PayPal, Comcast, eBay, etc.