Moda Operandi, a NYC-based online luxury retailer, closed a $60m Series E financing.
The round was led by asset manager Fidelity Investments with participation from existing shareholders New Enterprise Associates and Advanced Publications, Inc., the parent company of Conde Nast. Current shareholders also include New Atlantic Ventures, LVMH and RRE Ventures.
The company intends to use the funds to expand in Europe, Asia and the Middle East, improve its mobile technology, grow the loyalty program, customer acquisition, and develop new brand relationships.
Launched in February 2011 by CEO Deborah Nicodemus and Lauren Santo Domingo, Moda Operandi offers an expertly curated selection of in-season items from both established and emerging designers focusing on unedited runway collections—before they are generally available.
The company to date has raised over $130m in funding.