Local Market Launch, a Santa Barbara, CA-based provider of online presence solutions, secured $1m in funding.
Backers included existing investor Rincon Venture Partners, Jim Zarley, executive chairman, Conversant (formerly ValueClick); and Steve Umberger, former EVP of marketing for ValueClick, investor in Highway Technologies and IBM veteran. With the financing, Zarley joined the board.
The company intends to use the funds to scale its listings management solutions and continue to grow local media channel partnerships for its partner-branded platform.
Launched in 2012 by Brian Coryat, CEO, delivers business listings management and local presence solutions for national brands, multi-location businesses, franchises, and local SMBs through a growing network of channel partners, including directory publishers, newspaper publishers, broadcast media companies, digital media agencies and certified marketing representatives (CMRs).