FreePriceAlerts, a Peterborough, New Hampshire-based price engine for online shoppers, has closed a $2.5m Series B funding.
The round was led by Nick Grewal, who joined the company’s Board, with participation from 10X Venture Partners.
The company intends to use the capital to expand its engineering staff and extend marketing programs to continue to attract new users.
Led by Robert Wilkins, founder and CEO, FreePriceAlerts provides a service that automatically alerts web surfers to potential savings while they are shopping the sites they normally visit. Once the price engine is added to a browser, it searches for best prices every time the user shops online retail sites.
Retailers working with FreePriceAlerts include Amazon, Macy’s, Home Depot, BestBuy, Sears, and Walmart, among ten of thousands.