Ooyala, a Mountain View, California-based provider of an online video streaming, monetization and platform, has raised $35m in Series E funding.
The round was led by Telstra Applications and Ventures Group, a subsidiary of Australia’s telecommunications and information services company Telstra, with participation from existing investors Sierra Ventures, Rembrandt Venture Partners and CID Group.
The company intends to use the funding to accelerate growth with multi-service operators and TV programmers, expanding its operations outside of the U.S., in Europe, Asia, Australia and Latin America.
Led by CEO Jay Fulcher and with offices in Los Angeles, New York City, London, Sydney and Guadalajara, Mexico, Ooyala provides online video management, publishing, analytics and monetization solutions. Its integrated suite of technologies and services give content owners the power to expand audiences through deep insights that drive increased viewer engagement and revenue from video. Customers include ESPN, Pac-12 Enterprises, Miramax, Bloomberg, Victoria’s Secret, Telegraph Media Group, Tennis Australia, The North Face, Rolling Stone, Dell, Sephora and Yahoo! Japan.
In addition to the investment, Telstra will also become a major customer and reseller, deploying Ooyala software, analytics and service offerings throughout Australia. It will join the company’s network of major reseller partners that includes Telefonica, Yahoo! Japan, and others.