Kiki World, a Los Angeles, CA-based community commerce company, raised $7M in funding.
Backers included a16z crypto, The Estée Lauder Companies’ New Incubation Ventures (NIV), Double Down, 2Punks Capital, Advancit, digital communities RedDao and OrangeDao, and the digital creator GMoney.
The company intends to use the funds to expand operations and development efforts.
Established in 2023 by Jana Bobosikova, Brendon Garner, and Ricky Chan, Kiki is a community commerce company which enables companies to co-create products with their user audiences. The community collaboration has led to the launch of product collections like the Skin Development Kit and NFC-enabled Pretty Nail Graffiti pen, among other innovative products since May 2023. By leveraging custom engagement tools and blockchain infrastructure, Kiki is offering incentives for user engagement, and fostering meaningful connections directly between brands, creators, and customer communities.
Starting in April 2024, Kiki will begin releasing a new set of platform tools and applications. These will enable creators, brands, and fans to connect and launch campaigns driven by their communities, in addition to accelerating Kiki’s own created product lines. These include blockchain-powered profiles and collectibles that empower peer-to-peer connections and dynamic rewards, discovery engines and community management tools designed to reward fans first, and platform API’s that enable the creation of incentive-driven engagement campaigns and conversion-focused rewards.
FinSMEs
09/04/2024