Raises $22.5M in Series A Funding, a NYC- and Paris, France-based streaming TV advertising company for SMBs, raised $22.5M in Series A funding.

The round was led by Singular, with participation from Elaia Partners, Sequoia’s Scout Fund, Motier and seasoned Ad Tech investors like Benjamin Antier, Cyril Vermeulen, Laurent Asscher, Very Group, and Alain Roubach.

The company intends to use the funds to continue building a more efficient streaming TV advertising ecosystem.

Founded in September 2022 by two computer scientists & serial entrepreneurs, Arthur Querou (YCombinator, 2X Ad Tech Exits) and Franck Tetzlaff (Makemereach & Doctolib ($6B+ valuation), is a streaming TV advertising company for SMBs. In just a few clicks, advertisers select which app(s), channel(s), or live sports league(s) to advertise with, target specific audiences, optimize their spend based on performance metrics, upload their creative assets, and go live on TV.

Commenting on the news, Arthur Querou said: “We are just getting started. Vibe is still a very small company compared to the untapped $60B market that US SMBs represent. SMBs are craving new, scalable, performance-focused ad channels and we have proven that our product-driven approach is the right one for this market, both on the supply and demand sides, as Connected TV Advertising fills a real need for diversification, transparency, and performance. We strongly believe that and SMBs will be the #1 revenue driver for TV networks, broadcasters, and streaming apps within the next 5 years. We are committed to build a just and fair ecosystem for them by delivering value in a transparent, unbiased, and efficient way. We’ve only laid down the first bricks for a new TV Advertising ecosystem.”

Following an initial $7M Seed funding round in September 2022 and the launch of its self-serve ad platform, experienced growth reaching the following results:

  • 2,000+ US clients
  • 8 figure revenue in 2023 (+850% growth YoY)
  • Deals with most major TV Networks and Streaming Apps