Zeotap, a Berlin, Germany-based enterprise customer data solutions provider, received an investment from Frank Krings.
The amount of the deal was not disclosed.
The company intends to use the funds to expand its initiatives across the European Union, focusing on the banking, insurance, and asset management sectors.
Led by Founder and CEO Daniel Heer, Zeotap CDP is a customer data platform for hands-on marketers to achieve meaningful business outcomes. It has been designed for comprehensive 360 customer identity, rapid deployment, low-latency real-time performance, and superior out-of-the-box connectivity, in a privacy-first world.
Zeotap works with brands including Virgin Media O2, Sky, REWE, and Audi.
Frank Krings will also take on a role as Senior Advisor. His mandate is to support Zeotap’s CDP initiatives across the European Union, focusing on the banking, insurance, and asset management sectors.
Commenting on the news, Daniel Heer said: “We are thrilled to welcome Frank Krings to the Zeotap team. His extensive knowledge, deep industry insights, and vast network within the financial sector will be invaluable as we continue to expand our footprint in the Banking & Insurance vertical. Frank’s advice and guidance will undoubtedly contribute to our success in winning CDP market share across the EU.”
FinSMEs
01/02/2024