Forward Consumer Partners Closes Debut Fund, at $425M

Forward Consumer Partners, a Greenwich, CT-based private equity firm which invests in branded consumer businesses, closed its debut fund, Forward Fund I, at $425M

Launched in June 2023 and closed in December 2023, Fund I closed with support from a diverse base of highly regarded global investors.

The firm’s core strategy will make majority equity investments of $25-100M in growing consumer brands, and can execute large transactions with the support of its substantial co-invest network. In addition, Forward also operates Fast Forward, a strategy which incubates consumer brands from inception.

Its team – led by Matt Leeds, Founder and Managing Partner – has a diverse set of experiences across investing, advising, and operating roles, and brings experience from firms including L Catterton, McKinsey, KKR, Goldman Sachs, Endeavor, and more. The firm has also built an Advisory Board which brings together some of the most accomplished leaders from the consumer and investment communities.

FinSMEs

05/01/2024