Subtl Beauty Secures $5M Investment from Cult Capital

Subtl Beauty
Subtl Beauty Founder & CEO Rachel Reid

Subtl Beauty, a NYC-based company which specializes in compact, convenient makeup, closed a Series A funding round with an investment from Cult Capital.

Subtl Stak Refills

The amount of the deal was $5M.

The company intends to use the funds to expand operations and its business reach.

Founded by Rachel Reid in 2018, Subtl is a convenience-focused compact makeup brand. Its products are packaged in a travel-friendly stackable format for on-the-go consumers and are vegan, cruelty-free, paraben-free, and fragrance-free formulas.

Subtl has over USD2m in revenue.

FinSMEs

24/12/2023