MarketSource, Inc., an Alpharetta, GA-based leader in outsourced sales services, acquired Salelytics, a premier provider of outsourced contact center services.
The amount of the deal was not disclosed.
Specifically, combining Salelytics’ AI-supported contact center technologies with MarketSource’s integrated sales center operations will enhance the customer experience in the BPO industry.
Led by RickĀ Haviland, President and CEO, MarketSource delivers field and inside sales solutions for some of the world’s most iconic brands. Owned by Allegis Group, Inc., the largest privately held talent solutions provider in the world, MarketSource is headquartered inĀ Alpharetta, GA, with a satellite office inĀ Jacksonville, FL. The company serves retail and B2B clients in the automotive, manufacturing, telecom, IT, software, consumer electronics, home appliances, mobile and home improvement industries.
Led by PresidentĀ Scott Krueger, Salelytics has over 30 years of experience in contact center solutions and is headquartered inĀ Appleton, WI, with additional operations inĀ San Antonio, TX.Ā The company serves clients in the financial services, healthcare, logistics, pharma and consumer packaged goods industries.
FinSMEs
28/09/2023