Born Ready Launches New $50M Venture Fund and Studio

Born Ready Logo

Futureverse Co-Founders, Shara Senderoff and Aaron McDonald, launched Born Ready, a new $50m venture fund and studio based in Los Angeles, CA.

The fund’s primary focus is to accelerate the development and adoption of emerging technology ventures that hold strategic collaboration potential with Futureverse or The Root Network, a public decentralized blockchain network optimized for metaverse apps and experiences.

Born Ready has already made investments in a variety of companies, including former head of Adidas’ Yeezy Innovation Lab’s high-tech sneaker startup, FCTRY Lab, Power’d Digital, Polemos, Walker Labs and more.

Senderoff and McDonald co-founded Futureverse together, along with Daniel Gillespie and Marco Brondani, who also joined Born Ready as partners.

Futureverse is an AI and metaverse technology and content company that recently announced a $54m Series A funding round led by 10T Holdings, including contribution from Ripple Labs. By rolling up 11 metaverse infrastructure and content companies into one collaborative ecosystem, Futureverse delivers the essential components for constructing any metaverse application, while maintaining one of the world’s largest digital collectible communities. In the last year, the company has formed global strategic partnerships with renowned organizations and innovators including Wimbledon, FIFA, Authentic Brands Group (ABG), Mastercard, Death Row Records, Wētā Workshop, Snoop Dogg, Timbaland, Keanu Reeves and Alexandra Grant. They recently announced a strategic partnership with blue-chip NFT collection Cool Cats, integrating the iconic Cool Cats brand with Futureverse’s technology while Senderoff and McDonald became members of the Cool Cats’ Board of Directors.

Born Ready will soon announce accelerator programs with funding opportunities.

FinSMEs

04/08/2023