1WorldSync, a Chicago, IL-based technology company providing brands and retailers with product information to help consumers make purchasing decisions, acquired PowerReviews, a Chicago, IL-based SaaS provider of user-generated ratings, reviews and other content.
The amount of the deal was not disclosed.
With the acquisition, 1WorldSync will expand its offerings.
PowerReviews enables organizations to generate customer product ratings and reviews in large volumes and then analyze and benchmark the data to optimize their UGC programs for conversion, while improving product quality and customer experience. A portfolio company of ABS Capital Partners, PowerReviews helps over 1,000 global brands and retailers collect and syndicate user-generated content (UGC) and feedback—including ratings and reviews, Q&As, videos, and social-media content—giving shoppers the confidence to make purchases. Additionally, the solution delivers actionable insights to brands and retailers to drive more traffic, increase sales, and improve products and services. The company serves organizations such as Post Consumer Brands, L’Oreal, Albertsons Companies, Target, and Walmart.
Led by Steve Sivitter, CEO, 1WorldSync specializes in “product content orchestration” technology that helps brands and retailers manage and standardize critical, behind-the-scenes, and consumer-facing content, including product descriptions and data, to boost sales online and in brick-and-mortar stores.
Customers include Albertsons, Kroger, Walmart, and Amazon, among others. 1WorldSync is backed by Battery Ventures.
FinSMEs
23/08/2023