Beeyond Media, a Miami, FL-based provider of a programmatic Digital Out of Home (DOOH) advertising demand-side platform (DSP), raised $10M in Seed funding.
The round, which brought the total amount to $12.5M, was led by Ricardo Uribe of RAU Capital.
The company intends to use the funds to scale its business in the United States and Latin America, expand the connected inventory in other markets throughout 2024, and grow its team in the US.
Led by CEO Alejandro Donzis, Beeyond Media is a programmatic Digital Out of Home (DOOH) advertising demand-side platform (DSP) provider. Its solution enhances campaign reach with their approach to DOOH, that merges programmatic technology with a layer of curated services to maximize the results and return on ad spend of large campaigns for brands.
Most recently, the company announced a strategic partnership with Place Exchange, a supply-side platform (SSP) for programmatic OOH, extending its extensive DOOH inventory. Earlier this year, the business launched its audience segmentation tool, Beeyond TrueReach, which sources data and information from providers, providing clients with the insights to execute highly effective and targeted DOOH campaigns.
Beeyond Media has an inventory of over 600,000 devices and screens including billboards, street furniture, airport media and more spanning across 17 countries. After consolidating operations throughout Latin America, the company expanded into the U.S. and Canada in 2023. They currently serve brands like Chanel, L’oreal, American Express, and Heineken, among others.
Beeyond Media has offices in Buenos Aires, Argentina, Bogotà, Colombia, Miami, Florida, and Newark, DE.
FinSMEs
28/07/2023