Interrodata, a London, UK-based analytics software company, raised £2.2M in funding.
The round was led by Fuel Ventures.
The company intends to use the funds to expand its Analytics-as-a-Service offering.
Led by David Boon, Founder and CEO, Interrodata is a software-as-a-service company specialising in AI-powered investigative analysis and storytelling. It works with clients who are data-rich but insight-poor to help them to discover, prioritise and unlock revenue growth opportunities through its IDA, Investigative Decision Analytics platform – an insights assistant that allows commercial and marketing teams (whatever their data and analytic skills) to discover the patterns that really matter in their data and guide them to action.
Clients include Coca-Cola Europacific Partners and Haleon, among others.
FinSMEs
28/06/2023