Synco, a NYC-based real-time messaging platform for property management teams, raised $5.5M in seed funding.
This round was built around a coalition of investors across the entire property management ecosystem, including:
- MetaProp
- 20+ multifamily owner/manager/developers and their key executives (e.g LeFrak Organization, L&M Development/C&C Property Management, Urban American and many, many others)
- Industry insiders such as Caren Maio and Adam Pittenger of Moved.com, other PropTech SaaS execs, and service/trade vendors.
The company intends to use the funds to expand operations and its business reach.
Co-founded by Jason Griffith, Ross Goldenberg, Bill Evick, and John Bonds, Synco is a centralized real-time messaging desktop and mobile app for property management teams. Whether they’re an accounting professional sitting in the corporate HQ, or an on-site maintenance tech working on repairs all day, Synco provides a platform for messaging with coworkers, organized by the details they know and care about – property addresses, unit numbers, project names, trades, and more.
Using Synco, property management leadership gets:
- A picture of what’s going on at their properties
- control over conversation notifications
- A way to get new employees up-to-speed – and a more secure way to offboard departing employees
- A platform built specifically for the demanding needs of property management and their larger ecosystems.
After selling our companies, we spent a year talking to hundreds of property management firms about their communication challenges and a common theme emerged: the overwhelming volume of decentralized email and text messages slows down problem-solving, but it feels like the only way they can gain visibility into what’s happening across their properties.
Team members working at the department, regional, and property level get faster answers to their questions, a collaborative space to work together, and an organized way to categorize conversations by property, unit, project, and more.
FinSMEs
12/05/2023