Bridged, a London, UK-based no-code AI solution to automate content marketing funnels for publishers, raised more than £575,000 (€650,000) in funding.
The round was led by BY Venture Partners, with participation from QVentures, and four angel investors.
The company intends to use the funds to grow its sales team and enhance its product over the next 12 months.
Led by CEO Maanas Mediratta, Bridged uses artificial intelligence to understand visitor intent and identify hotspots within content, whether in text, audio or video, which are anticipated to generate engagement. In doing so, its AI software boosts conversion rates and creates more privacy-first data. Publishers and marketers then use Bridged’s AI to build first party data and build personalized and fully automated AI campaigns that generate more clicks, more ad revenue, sales, additional newsletter signups and paid subscriptions.
FinSMEs
27/01/2023