Playstudios (Nasdaq: MYPS), a Las Vegas, NV-based provider of the playAWARDS loyalty platform, acquired Brainium a Portland, OR-based publisher of casual games.
The acquisition consists of $70m in upfront cash with contingent consideration tied to the performance of Brainium for the period from the closing of the acquisition through December 31, 2022.
With the acquisition Playstudios will add a suite of popular casual games, such as Solitaire, Spider Solitaire, Sudoku, and Mahjong, to its game portfolio.
Led by Scott Willoughby, Chief Operating Officer, Brainiumis currently offers 10 unique titles, which collectively reach nearly 5.5 million monthly active users and 2 million daily active users.
Led by CEO Andrew Pascal, Playstudios is a publisher and developer of mobile games, including Tetris mobile app, myVEGAS Slots, myVEGAS Blackjack, myVEGAS Bingo, POP! Slots, MGM Slots Live, and myKONAMI Slots. Its loyalty platform enables players to earn real-world rewards from a global collection of hospitality, entertainment, and leisure brands. PlayAWARDS partners include MGM Resorts International, Wolfgang Puck, Norwegian Cruise Line, Resorts World, IHG Hotels & Resorts, Bowlero, Gray Line Tours, and Hippodrome Casino among others.
FinSMEs
16/10/2022