Neon (fka Cityneon Holdings), a Singapore-based immersive entertainment company, received a $150M investment from 65 Equity Partners.
The company intends to use the funds to growth strategies globally, including expanding into new markets, acquiring of new intellectual property (“IP”), building up technological capabilities via its in-house R&D department, establishing new and profitable lines of businesses, and shoring up its balance sheet.
Led by CEO Mr. Ron Tan, Neon provides immersive experiences that holds global partnerships with billion-dollar studios such as The Walt Disney Company and Marvel Entertainment for Marvel Avengers S.T.A.T.I.O.N. and Marvel Avengers Station: Evolution and 20th Century Studios for AVATAR: The Exhibition, Hasbro for Transformers: The Experience, NBCUniversal for Jurassic World: The Exhibition, and Lionsgate for The Hunger Games: The Exhibition. It also has a partnership with Warner Bros. Themed Entertainment to produce two themed art experiences inspired by DC and the Wizarding World, slated to launch in 2023. The Company also partners with the governments of Peru and Egypt for their original artifact IP experiences, Machu Picchu and the Golden Empires of Peru and Ramses the Great and the Gold of the Pharaohs respectively, plus original artifact tours Pompeii: The Exhibition, Mummies of the World: The Exhibition and Victoria the T. Rex. These partnerships have enabled the Group to bring experiences that to visitors in more than 50 cities to date globally.
65 Equity Partners, an independently managed investment firm wholly-owned by Temasek Holdings, joined existing major institutional investors and shareholders – CITIC Capital, Pavilion Capital, EDBI, Qatar’s Doha Venture Capital, and SeaTown Holdings International, veteran entrepreneur and investor Mr. Johnson Ko, as well as Executive Chairman & Group CEO Mr. Ron Tan.
FinSMEs
26/10/2022