HomeUSAWalla Software Raises $13M in Funding

Walla Software Raises $13M in Funding



Walla, a San Diego, CA-based studio management software for boutique fitness businesses, raised $8M in Series A financing.

The round was led by Industry Ventures, with participation from TenOneTen Ventures, Keshif Ventures, Social Leverage and Crescent Ridge Partners.

The company intends to use the funds to continue to expand operations and its business reach.

Laura Munkholm, President & Co-founder, Walla is a management software built for boutique fitness studios with features to increase revenue, save time, and impact retention. Personality insights enable studios to nurture brand loyalty, create community and help clients achieve their individual wellness goals. Walla also streamlines everyday business operations for owners, managers, instructors, and staff. It features built-in livestream and video-on-demand hosting functionality, customizable plan builder, and in-page statistics.

Since launching in 2020, the company has signed studios nationwide including The River, Salt Fitness, Seattle Yoga Arts, and 502 Power Yoga.