Balance Raises $56M in Series B Funding

Balance, a Tel Aviv, Israel- and NYC-based leader in B2B marketplace and eCommerce payments, raised $56m in Series B funding.

The round, which brought total funding raised to date to $87m, was led by Forerunner Ventures with participation from Salesforce Ventures, Hubspot Ventures, Lyra Ventures, and Gramercy Ventures, angel investors including former Shopify CMO Jeff Wisener, Faire CTO & co-founder Marcelo Cortes, as well as previous investors Ribbit Capital, Lightspeed Ventures, Avid Ventures, Upwest and Jibe.

The company will use this funding to expand its offerings to new, global eCommerce platforms and enable B2B merchants to grow their digital revenue.

Founded in 2020 by PayPal alums Bar Geron and Yoni Shuster, Balance is a B2B eCommerce payments company offering an online checkout with omni-channel support built for businesses. With Balance, companies can process any payment method, offer flexible terms, and get paid instantly — all in one place. Balance has over 300 merchants, marketplaces and customers combined, including notch, Everywhere Apparel, Bryzos, Felux, Vallourec and more, as well as partnerships with Shopify Plus, Fabric and Magento.

FinSMEs

26/07/2022