Lillii RNB Closes $3M Seed Funding

Lillii RNB Inc., an Atlanta, GA-based retail fraud detection, prevention, and data services company, closed a $3m seed funding round.

The round was co-led by Serena Ventures and Aperture Venture Capital. Previous investors included Morgan Stanley, Pax Angels, 1863 Ventures, Bronze Valley, and Atlanta area angels, Laron Walker and Rabieh Razzouk.

The company intends to use the funds to expand its business reach globally.

Led by Barbara Jones-Brown, founder and CEO, Lillii RNB is a retail fraud detection, prevention, and data services company. Its proprietary solution, Freeing ReturnsTM, optimizes the returns process for retailers, utilizes machine learning and artificial intelligence to spot organized retail crime, and helps loss prevention teams respond quickly.

FinSMEs

29/04/2022