Selfbook Raises $15M Series A Extension; Valued at $300M

selfbook

SelfBook, a New York-based comprehensive hotel payment software provider, raised $15M in Series A funding.

This brings the total Series A funding to $40M, with a valuation of $300m.

The round was led by Tiger Global, with participation from JAWS, the family office of Barry Sternlicht.

The company intends to use the funds to continue to grow the team, evolve its product portfolio and build embedded fintech opportunities in the hospitality vertical.

Led by CEO Khalid Meniri, Selfbook provides software which enables hotels to accept one-click payments directly on their websites while eliminating fraud and elevating the user experience. The proprietary software streamlines the payment process for hotels by supporting Apple Pay, Google Pay and PayPal, as well as traditional credit and debit cards. Selfbook also groups multiple services such as restaurant reservations, spa appointments and activities into a single payment flow to easily drive upsells and increase revenue.

Since its launch in April 2021, Selfbook’s team has grown from five to 70 employees, with nearly 100 hotels onboarded.

This round follows the closing of a $25m Series A round in October 2021, led by Tiger Global, with participation from Lachy Groom, Valia Ventures, Fin Venture Capital and strategic angel investors.

FinSMEs

08/03/2022