Pilgrim Soul, a Los Angeles, CA-based cannabis lifestyle brand focused exclusively on enhancing creative performance, raised $2M in Seed funding.
Backers included Merida Capital Holdings, Bee House, Meaningful Partners, serial entrepreneur and Skip-Hop founder Michal Diament, and other tech entrepreneurs. Additional brand advisors and equity holders include veteran NBA player and Viola Brands founder Al Harrington, Merlin Kauffman, founder of Soothe, and former Sperry & Club Monaco CMO Ann Watson.
The company intends to use the funds to accelerate growth, expand operations and its business reach.
Led by Founder and CEO Shawn Gold, Pilgrim Soul is a cannabis lifestyle brand focused on helping people elevate creative thinking to give them a competitive edge in life and work. Since the company’s launch in Oct 2020, Pilgrim Soul has created The Creative Thinking Journal and premium Live Resin Vape Pens (available in CA) designed to help unlock the mind and release creative flow. Live Resin Vape Pens feature exclusive blends of the most dynamic creative strains, available at top cannabis retailers in California including MedMen and Sweet Flower. In partnership with the scientists at AbstraxLabs, Pilgrim Soul analyzed 100+ cannabis strains that index high for creativity, along with secondary and tertiary states of mind. After identifying each strain’s common cannabinoid and terpene profiles, they developed a matrix to blend select strains to enhance a particular type of creative thinking, including Creative Awareness, Creative Imagination, Creative Focus, and Creative Reflection.